The naming and branding blog

Will Igor spin wildly out of control?

Posted by admin on September 8, 2010 at 8:37 am | No Comments

As if the naming industry wasn’t already overflowing with hot air, now there’s more on the way: Tropical Storm Igor forms over eastern Atlantic. Here is a high-tech graphic from the National Hurricane Center:

tropical storm Igor

Now we just have to hope that Igor (2010 Hurricane Edition), doesn’t go on a destructive rampage like his cousin Katrina did five years ago, or our name is mud. On the other hand…more name recognition!

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